I help brands stand out and connect through strong visual identities and creative concepts.
As a creative and structured thinker, I work from idea to execution, building brands that are clear, recognizable, and made to last.
From campaigns to content, I create a wide range of visual and creative work, including websites, newsletters, banners, social media content, and event materials.
Inspired by growth, energy, and identity, like a tulip, I create work that brings brands to life and makes them visible.
Creative Designer & Communication Specialist
Selected work
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Somers Magazine
For my Creative Business thesis, I developed a digital magazine tailored to young adult women aged 18–25. The central theme was Do-It-Yourself (DIY) crafting.
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Skyscrapers
For the event (The Publieke Sector Cup), I created an interview banner to capture on-site interviews and video content with teams, intended for use across social media.
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Vogue Nederland
I worked as a graphic designer on the monthly editions, in collaboration with the Art Director.
My work consisted of creating social content, GIFs, internal media kits, and visual campaign material. I also selected appropriate visual material for the magazines.
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Served Media
At Served Media, I was responsible for the design. I developed the entire corporate identity and logo.
Services
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I help brands establish a strong and recognizable identity. I have a keen eye for graphic design and know how image, color, and typography come together to create a powerful whole. Whether it involves developing a new brand identity or refining an existing one, I ensure designs that are not only visually appealing but also convey the right message. My focus is on creating a visual identity that sticks and resonates with the target audience.
Logo design
Visual identity
Color & typography system
Brandguides
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I help brands stay visible and relevant. I develop content for social media, video, and newsletters that not only engages but also makes a real impact. From coming up with creative concepts to executing and publishing them: I ensure consistent and compelling content that fits the brand’s identity. My focus is on telling a story that resonates with the target audience and creates engagement.
Social media content
Campaign visuals
Visual storytelling
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On-/ Offline Communication Tools provide the right resources to convey your message clearly and professionally, both digitally and physically. From print materials and presentations to digital expressions and communication tools: everything is developed in line with your brand and target audience. By combining strategic insight with a strong sense of design, the result is communication that is consistent, user-friendly, and visually appealing.
Presentations
Print materials
Digital assets
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Event Support & On-Site Content Creation is all about capturing and enhancing your event experience in real time. During events, I create content such as photos, videos, and social updates that can be shared immediately. This keeps your brand visible and engaged, even during the event itself. With an eye for detail and a feel for atmosphere, I ensure that the right moments are captured and translated into strong, consistent content.
Live photo & video content
Social media updates
Event recap content
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I create strong campaign ideas and translate them into clear, effective concepts. From initial strategy and messaging to visual direction and execution, I develop campaigns that align with brand goals and connect with the right audience. Whether it’s a product launch, awareness campaign, or ongoing brand activation, I ensure a cohesive and impactful approach.
The tulip
A tulip symbolizes enthusiasm, energy, creativity, and movement.
That’s what I bring into my work:
brands that feel alive, stand out and keep growing.
Stop blending in, start blooming.
Hi, I'm Maaike
Creative. Enthusiastic. Connector.
With a background in design and a strong interest in psychology, I create work that goes beyond aesthetics.
I focus on building brands that not only look strong, but also feel right and create a connection.
I enjoy working from concept to execution: translating ideas into clear, engaging, and impactful visuals.
Over the past years, I’ve worked with both start-ups and established brands, developing concepts and visual work that strengthen identity and build recognition.
Let’s create
something that
stands out!
Brands |
Brands |
